New Website for Odesma
Posted on Monday, February 2nd, 2015
Odesma is a new procurement advisory business formed by two former Xchanging executives Ed Cross and Steve Trainor. Their focus is on delivering real value to the bottom line income of businesses through a range of value driven procurement services.
Odesma needed a brand identity and website that demonstrated their knowledge and experience in the procurement sector and quickly built trust for the end user, particularly being a start up. We were asked to develop a brand identity, website and presentation materials for Odesma. Then, to implement and maintain a dynamic SEO campaign to help them break into the digital world.
Push Beyond spent time with Ed and Steve understanding the opportunity they saw in the market place, their values, and vision for the future. With this information, we set about creating a modern, engaging brand and user experience to demonstrate Odesma’s services.
The website uses WordPress as the Content Management System, and is developed to be fully editable and responsive, allowing it to be used on any device easily. The mobile responsive view focuses on thumb- friendly designs, as well as ease of navigation throughout the website. The content management system takes care of the entire website, and allows members of the Odesma team to add to and edit any area of website.